Why Local SEO Matters More Than Ever for Restaurants Finding somewhere to eat has fundamentally changed over the past few years. Gone are the days when diners would flip through a phone directory or wander down the high street hoping to spot somewhere appealing. Today, the vast majority of restaurant visits begin with a search, … Read more
What’s Changed in Local SEO for 2026 If you run a local business, you’ve probably noticed that showing up on Google isn’t quite as straightforward as it used to be. The search engine has rolled out several significant changes over the past year, and understanding these shifts can make a real difference to how many … Read more
While most brands are still obsessing over traditional SEO metrics, a massive opportunity is sitting right under their noses. Recent data from Ahrefs studying approximately 75,000 brands has uncovered something that should fundamentally change how you think about building online authority: branded web mentions correlate with brand appearance in AI overviews at 0.664 – nearly … Read more
Let’s get this out of the way: AI is not the competitive advantage you think it is – it’s simply the new baseline. If you believe a $60-a-month “automated SEO” SaaS or a few AI workflows can replace your SEO team, you’re 100% wrong. That’s not me being protective over an industry, it’s just the … Read more